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David Cordell, PLA

In his natural element, David thrives in being able to manage a host of variables and align goals to create the most productive and effective solution possible. He is a natural leader, assuming the role with confidence in his team and empowering them to dream big. In no way is this more evident than in his founding of Landvisions in 2002 and its growth in becoming a leader in the East Texas area for quality landscape design and installation. As the Director of Design and Sales, David works tirelessly to support the vast array of strengths of his team members and put them in the best position possible to exceed expectations. Most recently, his focus has been on deepening the family-like culture of the business and finding the balance between leading, empowering, and celebrating.

Regardless of where David finds himself, the outdoors have always been a source of inspiration. Taking natural landscapes and fusing them with man made spaces is a way that David helps to increase others’ imagination of what is possible. With a strong entrepreneurial mindset, he loves to build new things and making something out of nothing. “I love to sell the invisible,” he says, and at the same time, utterly enjoys the nitty gritty work of running a business. Working to instill these strong work ethics into the hearts and minds of others brings David immense joy.


Originally from Tyler Texas, David graduated from Colorado State University with a bachelors in Landscape Architecture and a Masters in Construction Management. After practicing in the Colorado area for a short time, he returned to Tyler to start Landvisions. He lives in Tyler with his wife, Tracy, and three children. They love living life together in east Texas, enjoying the outdoors, hunting, traveling, and creating meaningful memories.

As a child, David was captivated by horses and became highly active in calf roping. It was a hobby that required him to work hard and ultimately start a lawn business to support his passion for horses. This work ethic has remained with him to this day. Work hard, don’t look for handouts, do what you love, stay humble. These are the very things he is working to impart upon his kids.


Registered with the Texas Board of Architectural Examiners in the State of Texas, #2483.